Fashion retailer Ann Taylor will open a new store with a new look at the Hillsdale Shopping Center this summer.
The women's clothing and accessories retailer, known for high-fashion business clothes and chic dresses and skirts, comes to San Mateo on June 28. The redesigned store is part of Ann Taylor's effort to update its image and attract younger shoppers with more modern tastes. The store will be decorated with crystal chandeliers, couches and plush carpets, and shoppers can watch fashion presentations and get tips from store stylists.
The company says the new design creates an intimate shopping experience that makes customers feel at home.
Hillsdale Shopping Center is at Sixty 31st Ave. in San Mateo.
Contact Heather Somerville at 925-977-8418. Follow her at Twitter.com/heathersomervil.