The Lumia 2520 is designed to be used all day every day rather than just during evenings and weekends.
Introducing the product to the audience at Nokia World Abu Dhabi on Tuesday, the company's CEO Stephen Elop talked at length about how the majority of tablet owners only use their devices in the morning and the evening and that Nokia wanted to challenge that status quo.
As such, the 2520 is light — just 615g — and can offer up to 10 hours of video playback on a single charge. The company's goal for the device is that it is used in the same way that smartphones and phablets are currently used — on the go. This is why it has been built from the ground up with mobility in mind.
As well as being light and easy to hold in one hand (Nokia has made the edges of the device thinner to make it easier and more comfortable to grip), it offers LTE/4G connectivity and has a special 10.1-inch HD display that has been developed to offer the optimal viewing experience either in direct sunlight or in complete darkness with very little glare.
And of course, it wouldn't be a Nokia device without some serious camera specifications. With the 2520 that meant approaching Zeiss Optics for a 6.7-megapixel camera with an f1.9 aperture and adding Nokia's own imaging technology. The company says it wants to make taking photos with a tablet a trend, rather than a peculiarity. There's also a front-facing camera for Skype calls.
However, there is one issue — it runs Windows RT 8.1 rather than the full Windows 8.1 operating system, which means that in terms of productivity, with the exception of Microsoft Office (which comes pre-installed), users will only be able to run Windows RT apps and the choice isn't exactly huge in any category. Microsoft's tablet operating system is unable to run desktop applications or desktop apps, a problem that has caused much confusion among consumers.
The original version of Windows RT met with such lukewarm response that currently only Microsoft and now Nokia offer devices that run the OS. All other Microsoft manufacturing partners have turned their backs on it in order to concentrate on building tablet and hybrid devices that use the full desktop version of Windows 8 and now Windows 8.1.
Still, despite Windows RT's limitations, Nokia has pulled out all the stops to make an appealing tablet. Like Microsoft's own Surface range of devices, the Lumia 2520 can be specified with a 'smart' cover.
Called the Nokia Power Keyboard, it protects the device when not in use but when opened up provides a full keyboard with touch pad and an extra battery for boosting power for a further five hours' use. Inside, there's pretty potent Qualcomm processor, 2GB of RAM and 32GB of storage, plus further expansion via microSD card (another 32GB) plus bundled SkyDrive cloud storage.
Priced at $499, the Lumia 2520 is available in black, cyan, white and red and will be heading to the U.S., U.K. and Finland in the coming weeks before being offered in other markets later this year.