SAN RAMON VALLEY -- The Street Smarts traffic safety education campaign is once again offering programs and contests that local students can participate in this year.

Now in its ninth year, Street Smarts promotes traffic safety in the San Ramon Valley through various programs, school assemblies, bike rodeos, public events, print publications and advertising. The program is a partnership between the San Ramon Valley Unified School District, the town of Danville, the city of San Ramon, Contra Costa County and the San Ramon Valley Council of PTAs.

Street Smarts events scheduled for the upcoming year are:

  • Storybook Poster Contest: Elementary school students from the San Ramon Valley can compete to have their illustrations featured in a storybook about traffic safety. The deadline to submit illustrations for this year's traffic safety storybook is Monday. The storybook, called "The Puzzling Parade Problem," is by local author Dana Mentink. Ten illustrations will be chosen for inclusion in the book, which will be unveiled at the Awards Ceremony on March 14 at the Dougherty Valley Performing Arts Center in San Ramon. Entry forms and contest information can be picked up at any district elementary school's front office or at San Ramon and Danville public libraries.

  • "Be Reel!" Video Contest: Starting March 4, students can submit 60-second videos on traffic safety themes for the contest. This spring's theme is teaching traffic safety to younger children. Finalists from the fall and spring competitions will be premiered at an awards ceremony May 23 at the Village Theatre and Art Gallery in Danville. More information on submitting videos will be released on the Street Smarts website.

  • "It Happens" Campaign: This interactive traffic safety campaign is targeted at high school students and will be launched at two high schools in the San Ramon Valley this spring. Using slogans and imagery, participating students will develop an advertising campaign that highlights the many ways that high school students can safely commute to school, including walking, biking, skateboarding, taking the bus, carpooling and driving. The winning ads will be featured at locations throughout the San Ramon Valley.

  • Walk/Bike Challenge: Participating students log the number of days they walk, bike, carpool, or take the bus to school. Students and schools with the highest participation rates will get the chance to earn prizes.

  • Bike Rodeos: Each spring and fall, Street Smarts holds "bike rodeos" at local elementary schools. The rodeos teach children bicycle-riding skills and the rules of the road. The events allow children to learn bicycle skills from local experts in a controlled, hands-on environment.

    For more information on these events and on Street Smarts, visit www.street-smarts.com.

    Contact Jason Sweeney at 925-847-2123. Follow him at Twitter.com/Jason_Sweeney.

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