Thuuz CEO Warren Packard with some of his sports memorabilia in his office in Palo Alto, Calif. on Thursday Nov. 29, 2012. Packard. After more than a decade as managing partner at Draper Fisher Jurvetson, Packard left venture capital to run a start-up. Palo Alto based Thuuz claims it's developed an algorithm that can determine how exciting a given sports broadcast is, then alert users via mobile phone where to catch the action.(John Green/Staff)